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- BBA – Bachelors in Business Administration
Bachelor of Business Administration can be pursued by students from any stream. An exhaustive three-year (6 semesters) undergraduate programme offering in-depth study of theoretical concepts and functional areas in Business Administration.
From managerial economics, business mathematics, organizational behavior, accounting, marketing, human resource, business law, management information systems, financial management, production & operations and advertising & sales
promotion to total quality management, business statistics and behavioral science – the course covers important concepts, practices and trends in the subject area.
SEMESTER 1
Accounting Fundamentals
Principles of Marketing
Management Foundation
Business Statistics
Business Communication
SEMESTER 2
Fundamentals of Financial Management
Environmental Studies
Fundamentals of Human Resource
Management
IT Applications in Business
Individual Excellence and Social Dynamic
SEMESTER 3
Essentials of Production and Operations Management
Principles of Organizational Behaviour
Research Methods for Managers
Cross Cultural Management
Financial Markets and Services
SEMESTER 4
Sales and Distribution Management
Fundamentals of Project Management
Fundamentals of Entrepreneurship
Principles of Consumer Behaviour
Operations Research
SEMESTER 5
Business Strategy
Marketing in Digital Age
Managing Customer Relationships
Financial Planning
Quality Management
Professional Ethics
SEMESTER 6
Brand Management
Fundamentals of International Human Resource Management
Fundamentals of Retailing
Dissertation
12th Class Certificate (Completing 12 years of formal schooling)
Rs. 1,50,000/- for 3 years
Bachelor of Business Administration can be pursued by students from any stream. An exhaustive three-year (6 semesters) undergraduate programme offering in-depth study of theoretical concepts and functional areas in Business Administration.
From managerial economics, business mathematics, organizational behavior, accounting, marketing, human resource, business law, management information systems, financial management, production & operations and advertising & sales
promotion to total quality management, business statistics and behavioral science – the course covers important concepts, practices and trends in the subject area.
SEMESTER 1
Accounting Fundamentals
Principles of Marketing
Management Foundation
Business Statistics
Business Communication
SEMESTER 2
Fundamentals of Financial Management
Environmental Studies
Fundamentals of Human Resource
Management
IT Applications in Business
Individual Excellence and Social Dynamic
SEMESTER 3
Essentials of Production and Operations Management
Principles of Organizational Behaviour
Research Methods for Managers
Cross Cultural Management
Financial Markets and Services
SEMESTER 4
Sales and Distribution Management
Fundamentals of Project Management
Fundamentals of Entrepreneurship
Principles of Consumer Behaviour
Operations Research
SEMESTER 5
Business Strategy
Marketing in Digital Age
Managing Customer Relationships
Financial Planning
Quality Management
Professional Ethics
SEMESTER 6
Brand Management
Fundamentals of International Human Resource Management
Fundamentals of Retailing
Dissertation
12th Class Certificate (Completing 12 years of formal schooling)
Rs. 1,50,000/- for 3 years
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