Courses

MBA in Digital Marketing

Program Overview

Master foundations of digital marketing, SEM, SEO, SMM,
marketing analytics with a specialized MBA degree.
Become a modern professional who understands the
need to stay updated with the latest skills and is on the
lookout for high-quality learning with a flexible and
convenient schedule.

Nearly two-thirds or companies plan to add people in digital
marketing roles in the coming year.

Estimated 20 lakh jobs in digital marketing in India alone.

This is a super specialised program for ambitious professionals
looking forward to make a career in Digital Marketing. Business growth is determined by the proliferation of digital technologies and thus the requirements and expectations from the traditional management degree have now changed.

Pedagogy for Course Delivery
The class will be taught using recorded video lecture, live
online sessions, and case-based methods. In addition to
assigning the case studies, the course instructor will spend
considerable time in understanding the concept of
innovation through the eyes of the student. The instructor
will cover the ways to think innovatively and liberally using thinking techniques.

Study Mode

Accreditation

Accreditation

Hiring Partners

Curriculum

Semester 1
Course I Accounting for Managers
Course II Marketing Management
Course III Managerial Economics
Course IV Statistics for Management
Course V Professional Communication

Semester 2
Course I Accounting for Managers
Course II Marketing Management
Course III Managerial Economics
Course IV Statistics for Management
Course V Professional Communication

Semester 3
Course I Strategic Management
Course II Minor Project
Course III Professional Ethics
Course IV Specialization I
Course V Specialization II
Course VI Specialization III
Course VII Specialization IV

Semester 4
Course I Strategic Management
Course II Minor Project
Course III Professional Ethics
Course IV Specialization V
Course V Specialization VI

Eligibility

• Candidates must have completed Graduation Degree
• Applicant must possess sufficient knowledge and understanding
of English Language.

Fee Structure

Rs. 2,53,000/- for 2 years

Finace Options

About University

Asia’s No.1 distance learning platform is purely devoted to excellence in education, and to mounting students in various disciplines who make a difference worldwide.

Carrying forward the Amity inheritance of over two decades in education, we are far ahead in terms of technology that we use for learning programmes.

The programmes are specially designed for working professionals offering them seamless LMS based education experience “anytime anywhere” along with face to face interface, live sessions,webinars, study materials, recorded videos & one-to-one session with faculties, designed and delivered by 6000+ eminent corporate experts and faculties.

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